March 21, 2023 4 minutes to read

They are experts in the field and would always bring new ideas

A testimonial from Alina Riabinina, Go-to-Market Team Lead for HyperX at HP Inc. about working with Roman.ua.

Ні! My name is Alina Riabinina. I am a Go-to-Market Team Lead for HyperX at HP Inc. In my previous role I was responsible for HyperX marketing in Eastern European region and Canada.

About the company

Manufacturer of devices for gamers
  • Number of employees10,000+
  • NicheB2B, B2C
  • GeographyThe whole world

When Kingston Technology entered the gaming industry, we realized that we needed to improve our knowledge in the field of Internet marketing, and we began to look for professionals who would help us slightly improve this knowledge. We chose Roman. When we saw how he and his team approach work, how selflessly they treat their work, we realized that this meeting probably would not be the last one, and one single consultation resulted in a long-term cooperation with different departments and different areas of the company’s activities.

Task

Initially we needed an agency we can trust who will help us with our social media and search PPC advertising in Eastern European region. Our partnership quickly expanded and involved Google analytics setup for our promotional activities on different markets as well. I know that there is a potential for us to do more in the future.

They are experts in the field and would always bring new ideas.

Results

We had an incredible improvement of the quality of our social media campaigns. For example, the Roman.ua team decreased the CPC 8 times in comparison to another contractor forecast with high quality of traffic, high volume (more than 90 mln impressions in social media), and all our KPIs overcome.

Value

Riman.ua team always met deadlines and was accommodating and flexible to our needs!

The communication was always effective and we never experienced any delays. They were flexible to utilize the project management software of our choice that was very helpful. We had regular meetings to discuss possible improvements and Roman.ua team was always easy to reach despite us being in different timezones. Being able to work with an agency that is capable of being flexible and accommodating working with a Global company is a rare find.

Drawbacks

Looking back, I think having more meeting time would be helpful rather than communicating through text.

Do you want to set up PPC advertising?

We know how to make it really effective.

Alina Riabinina
Go-to-Market Team Lead for HyperX at HP Inc.
https://www.facebook.com/lisha.riabinina

Certificates
and Awards

Meta Business Partner.

eSputnik Partner since 2019

MailChimp Experts since 2010

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#261 in the TOP-1000 companies worldwide, 2023 by Clutch

TOP Advertising Company in Ukraine, 2023 by Techbehemoths

Clients

We have worked with 263 Clients and helped them enhance online marketing and earn more.

Clients
ABOUT US

Why did we choose Roman.ua?
Because they are geeks.