August 4, 2023 4 minutes to read

The Roman.ua team is characterized by a high level of experience in digital marketing, as well as flexibility and attention to detail

A testimonial from Yevhen Sokolnikov, Managing General Partner at boodmo.com about working with Roman.ua.

My name is Yevhen Sokolnikov. I am the Managing General Partner of boodmo.com Smart Parts Online Pvt company.

boodmo.com is India’s biggest online marketplace for car spare parts. We have a huge database of 13 million unique car spare parts, high-quality OEM and aftermarket spare parts of over 3000 national and international brands.

About the company

Online store of car parts

Founding year2015
NicheRetail
Number of employees201-500
Number of active users per month $50 mln

Task

We were faced with the task of customer acquisition. We needed an agency for leading our PPC campaigns — Google Ads, Facebook ads, to run tests in other traffic networks

Roman.ua was recommended to me by acquaintances. We selected Roman.ua over others because of great cultural fit, and good value for the cost.

Value

Roman.ua has been working with our company from the start. Everything we have built in marketing was done in cooperation with roman.ua.

The team is very responsive and always in touch with us. They use Worksection software to track every task we have, so the workflow is transparent for us.

We were surprised by Roman.ua’s high level of experience in digital marketing, flexibility, and attention to detail.

Result

The whole digital strategy of our company was created and supported by Roman.ua. They set up Ecommerce, PPC, as well as Mobile & App and Social Media marketing.

We consider Roman.ua as a permanent digital partner. The main metric we track over time is CAC. We have a deeply analytical approach to analyzing this metric with various breakdowns (location, channel, campaign, source, etc.)

Roman.ua is our permanent subcontractor in digital marketing and plays a crucial role. At the moment, we are completely satisfied with their services!

Yevhen Sokolnikov,
Managing General Partner at boodmo.com
https://www.facebook.com/sokol441