April 16, 2013 2 minutes to read

PPC advertising pays off much better.

A testimonial from Evgenii Kravchenko, CEO at Avtoshara.kiev.ua about web analytics training.

About the company

Automotive goods store
  • NicheB2C
  • Geography Ukraine

I have been working in digital marketing since 2006, maybe not as actively as others, but I am quite experienced. My experience is measured by my working practice and the attended trainings. I have had 3 online stores, 10 more or less successful internet projects.

What I liked about Roman’s training:

The information is brief and qualitative. It’s very useful and up to a point. I listened to it 6 times, and every time there was something new. Some conferences give you less information in one day. 
I have added data for the internet stores in Yandex.Metrica and Google Analytics. After one month, I increased income thanks to PPC advertising. I haven’t added phone tracking yet, but I can see from the orders, where they are coming from, what was being browsed. The result is visible, and PPC advertising pays off much better.
PPC advertising is our future. The number of items sold is increasing, their descriptions are not unique, so the only way for the shop to work is through PPC.

In general, there is growth. I am grateful to Roman.

Do you want to set up PPC advertising?

We know how to make it really effective.

Evgenii Kravchenko
CEO at Avtoshara.kiev.ua

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